Twitter. If you are solving a real pain point, there will likely be people complaining about it on twitter. Search for those phrases and offer to solve their problem. I got my first couple hundred users this way. Then it grew organically from there.
It's hard to say without knowing you problem/solution. Perhaps search for your competitor and scan for complaints. My app helps podcasters record their skype/hangouts calls so i search "podcast record skype" or variants of that and look for people complaining about the quality.
They can include the link to the chat page in job posting, articles, careers page, email etc, like "Apply via Chat"
A few benefits are:
- low barrier to get in touch, right when the candidates are the most interested
- faster than email and more comfortable than phone calls(especially for tech guys)
- no more filling of long application forms
- gives a good impression and stands out from the competition
I think you're onto something here but don't realise quite how useful what you have can be in the right hands, with the right pitch.
Push the mobile side of things, right now every recruitment site has a brick wall where the CV upload is mandatory but every iPhone user cannot upload a file - you're solving that problem and then some.
My product is similar to HootSuite, Buffr etc. but by focusing on a Niche (Real Estate) I'm seeing promising traction. By focusing you're going to find it easier to reach potential customers and your product development will be cut down too.
Are you in the UK? I'd love to meet for a beer and discuss, I think this could be huge.
I'm aware that I owe you an email reply OP, sorry I have been busy and have stopped cold emailing customers.
Right now, I'm selling to retail / real estate (http://www.retailwizard.co.uk / http://www.propertywizard.io) so to get customers I literally go to their workplace & ask them for 5 minutes of their time. I did try emailing as you know, but I have found going to speak to to them face-to-face to be more effective for my niche.
Obviously email works for other sectors, something I'm looking to explore again in the future.
It works worldwide, the only reason I'm concentrating on the UK at the moment is because of my high touch sales process. I'd love to chat more (email in my profile) and I'd appreciate any connections you can make. I'd also be happy to pay you a referral fee.
Higher engagement(it's a landing page dedicated to chat), lead generation during conversation(it has a form builder) and you can include the chat link in emails or other websites.