This was almost an interesting article - I think it was just doomed by being in vogue. The story that there exist young women making money running tiny (1 person?) social media driven internet fashion retailers is cool.

And that https://www.depop.com exists to support such things, and works, also cool.

But this story - barely hints at the interesting bits, sadly.

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Edit: fixed link, thanks andrewingram!

Working link: https://www.depop.com

Given that they have offices in London, NYC, and Milan, and have ads up for seven jobs on their site, they're a bit bigger than a one person shop.

i've had friends doing this for years on other sites

i always like seeing people move on a business idea of taking a highly utilised hacky subset of one business and giving it the superset treatment