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"Pervasive" is within the context of high-profile topics. One academic study was "Grassroots for Hire", https://www.amazon.com/Grassroots-Hire-Consultants-American-...

For DIY quantification, create a spreadsheet of userids, threads and manually tagged perspectives from your favorite social network or discussion forum. Then apply open-source tools for social network graph analysis of node interactions. With this data, apply exclusion filters to targeted clusters of userids, then re-read the "mass opinion". Palantir has proprietary software for network influence analysis, but many algorithms and OSS tools are available from academia.



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