What's it wrong about, that people don't respect lifestyle businesses? Hmm, I wonder if that's the silicon valley reality distortion field.
The post says that most people don't consider lifestyle businesses, and they should. And you're claiming that lifestyle businesses are in fact quite common, and that you wish more people were searching for scalable businesses. You agree with the post that a lifestyle business is a perfectly fine, viable option. Am I getting all that right?
I read the post as implying that all entrepreneurs are chasing mega hits whereas some may prefer, or be better suited towards, lifestyle businesses.
" ... to the advantage of almost every player in our industry that we “believe” in chasing the next big thing. They need us to keep chasing it. In the truest sense – the next big thing – is a carrot on a stick that keeps us occupied and keeps them in business."
Whereas in my experience, lots (loads!) of entrepreneurs are chasing lifestyle companies. You just don't see them as much because they need far less from the ecosystem. I can think of tons of ~$10k/mo companies building iPhone apps, wordpress plugins, b2b web apps, etc etc.
The post says that most people don't consider lifestyle businesses, and they should. And you're claiming that lifestyle businesses are in fact quite common, and that you wish more people were searching for scalable businesses. You agree with the post that a lifestyle business is a perfectly fine, viable option. Am I getting all that right?