I think it was a pretty good article. If you think an item was unessential, well, you can do the math, subtract it. It was a pretty good round-up of how they did it. You may make fun of the icons, but a lot of businesses outsource these days, and they decided to outsource that. If it was something that would just have delayed them, then it was the right choice. And it illustrates just how cheaply it would be to outsource that sort of thing.