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They aim to plant 100 million they make no claims to the efficacy of their project.

This article is full of hype though. The headline claims they ARE planting 40,000/day. The company only attests to 50k so far.

Even the company site has an FAQ where it asks "why seeds and not seedlings?" and doesn't give a good answer other than "we developed the technology for seeds" - they cite "transplant shock" and "increases soil carbon".

Also, who's their target audience? Governments? NGOs?



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