How many cruises go out of reach of cellular networks for many days? Mediterannean cruises should be within reach od EU cellular networks most of the time.
Emphasis on the Mediterranean. Right, you have free data roaming in EU, but the world is a much bigger place. Those cruise lines operate all over the world where getting a local SIM card with any amount of data is usually inconvenient or sometimes impossible. Satellite internet is usually the only way you can get online while on a cruise ship in a lot of countries and it is an extremely desired amenity onboard. Have no internet for any reason for an hour (and that happened a lot in some places), thats all fun, don't have it for a day, and you'll get almost a mutiny. Also satellite internet is very much needed for crew and navigation.
My point being that having relatively cheap and reliable internet on a cruise ship is a big pro even if your cruise is in Med. I'm sure that absolutely every cruise line is trying to get starlink terminals onboard as soon as possible.
