"Starbucks today unveiled Starbucks Odyssey, a new experience powered by Web3 technology that will offer Starbucks Rewards members and Starbucks partners (employees) in the United States the opportunity to earn and purchase digital collectible assets that will unlock access to new benefits and immersive coffee experiences."

Exactly what is an "immersive coffee experience"?

Is this the Starbucks version of McDonalds Beanie Baby Happy Meals except that instead of a Beanie Baby you get an imaginary digital toy?

That link isn't working right now. Instead, customers in Singapore can enjoy an immersive data breach experience ... https://www.zdnet.com/article/starbucks-singapore-says-some-...