This would be much more interesting if they had to quantify it.
When Amazon sold the "ad-supported" Kindle, with a corresponding full-price unit, it made a pretty direct statement of the lifetime value they expected out of advertising.
I suspect both consumers and investors would be fascinated to know how much value the manufacturer expects to get out of these post-sale bleeds. Would their investors be comfortable with a firm that's willing to compromise their brand equity on halo-tier products to extract an expected $35 lifetime ad revenue on a $3000 set?
When Amazon sold the "ad-supported" Kindle, with a corresponding full-price unit, it made a pretty direct statement of the lifetime value they expected out of advertising.
I suspect both consumers and investors would be fascinated to know how much value the manufacturer expects to get out of these post-sale bleeds. Would their investors be comfortable with a firm that's willing to compromise their brand equity on halo-tier products to extract an expected $35 lifetime ad revenue on a $3000 set?