I don't really remember since it was like 4 years ago, but I think in my organic chemistry lab we used something like this. (granted it was an offline version, and the graphics really weren't that much better)

So if that hasn't changed(don't see why it should, since academia is known for using crappy looking software), he can probably sell some subscriptions to different schools chemistry departments. I would make the design a little better, and make the appealing design as one of the features