Not popular but usable now they allow any kind of application and not just "modern apps". Main benefit that applications update automatically but even though I do install apps via the store I don't ever remember finding apps through it. Maybe discoverability is just bad.
They seem gone when I check now. I could swear, that when I installed WSL 2 years ago on my office computer, there was a ridiculous bikini wallpaper problem in the MS store. For some reason they push the store by forcing WSL installs via it ...