That's why I said I realize the gravity isn't the same. I'm trying to point out it's in a similar category, not the same level of importance. Apple might not be a government, but they have a LOT of power and very little accountability. Epic's rule breaking was done to force Apple to show their ugly side, much like how the protests were designed to show how ugly the law and law enforcement was.

Here's the thing when you have a highly asymmetric power relationship, whether it be with a government or a business or any other large organization. You can point out how bad their policies are, and never break a rule, and people will just sort of sadly nod their head in agreement and go back to doing what they do. Or, you can force them to show just how ugly their rules/laws are on in real life -- not just theoretically. The latter actually gets things done, which is why I made the relation between the two things.

Or put more simply: show, don't tell.

Apple's App Store policies are, in my opinion as both an iPhone user and a developer, bad for everyone but Apple. So no, it's not important just for Epic that they win, it's important for the broader community of developers and users. Apple clearly is punishing Epic for fighting them and securing some victories, and personally I don't think we should tolerate that sort of behavior from Apple.