All Tech companies including OpenAI have initiatives for their own chips. Nobody talks about Intel.
Tech companies have the following options:
1. Buy Nvdia high performance stack with stable and fast support and deploy your SW developers to quickly get started
2. Buy AMD whatever stack and deploy your SW developers to make a lot of ground work
3. Develop and deploy your own chips and use your SW developers to make your SW from scratch but exactly as you need it
The only reason they might go with No. 2 is if AMD gives them the HW more or less for free but maybe even then will mix 2 + 3 if they don't want 1. And AMD deal is showing exactly this, AMD has to give free quity to get a customer for their HW.
What people don't get, who in their right mind would switch from one vendor lock-in to another with the difference on investing SW development into the 2nd???? The resources spend on AMD will bind customers to AMD. It doesn't matter if RoCm is open source as long as it runs only on AMD. If RoCm would run on any AI chip (including Nvidia) then we would have a case of an interesting switch but then the question comes up, why buy AMD if RoCm doesn't require it?
Tech companies have the following options:
1. Buy Nvdia high performance stack with stable and fast support and deploy your SW developers to quickly get started
2. Buy AMD whatever stack and deploy your SW developers to make a lot of ground work
3. Develop and deploy your own chips and use your SW developers to make your SW from scratch but exactly as you need it
The only reason they might go with No. 2 is if AMD gives them the HW more or less for free but maybe even then will mix 2 + 3 if they don't want 1. And AMD deal is showing exactly this, AMD has to give free quity to get a customer for their HW.
What people don't get, who in their right mind would switch from one vendor lock-in to another with the difference on investing SW development into the 2nd???? The resources spend on AMD will bind customers to AMD. It doesn't matter if RoCm is open source as long as it runs only on AMD. If RoCm would run on any AI chip (including Nvidia) then we would have a case of an interesting switch but then the question comes up, why buy AMD if RoCm doesn't require it?