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It’s because the LLM is a commodity.

What differentiates a product is not the commodity layer it’s built on (databases, programming languages, open source libraries, OS apis, hosting, etc) but how it all gets glued together into something useful and accessible.

It would be a bad strategy for most startups to do anything other than prompt engineering in their AI implementations for the same reason it would be a bad idea for most startups to write low-level database code instead of SQL queries. You need to spend your innovation tokens wisely.



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