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Growth in the PC market and internet usage had a substantial bottom-up component. The PC, even without connectivity, was useful for word processing, games, etc. Families stretched their budgets to buy one in the 80's and 90's.

The internet famously doubled in connectivity every 100 days during its expansion era. Its usefulness was blindingly obvious - there was no need for management to send out emails warning that they were monitoring internet usage, and you'd better make sure that you were using it enough. Can you imagine!

We are at a remarkable point in tech. The least-informed people in an organization (execs) are pushing a technology onto their organizations. A jaw-droppingly enormous amount of capital is being deployed in essentially a "pushing on a rope" scenario.



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