Trust issues abound in published reviews (with the possible exception of Consumer Reports), whether by respected journalists, real buyers on Amazon, or anonymous online posts. What I find of most interest about this story are the possibilities it suggests:
Logging data published right along with reviews would be a terrific way to add credibility.
Of course, then you need to set up a system to ensure logging data can't be faked, and that the logging data is for the review in question. Something along the lines of the black box in airplanes seems like a possibility.
Logging data published right along with reviews would be a terrific way to add credibility.
Of course, then you need to set up a system to ensure logging data can't be faked, and that the logging data is for the review in question. Something along the lines of the black box in airplanes seems like a possibility.