The author doesn't seem to understand how the television industry works, which is okay because it's kind of a cesspool but as a result the article loses a lot of its force (and this is as someone who's a hopeless AMC devotee and Netflix addict!)
AMC is perhaps most critically recognized for Breaking Bad and Mad Men, but they picked up those shows the same way anyone else can (including Netflix) -- by outbidding everyone else for them.
Netflix doesn't need help getting critically/publically lauded programming -- Orange is the New Black was a critical hit, and House of Cards was also well received. Their opportunities for growth lie in the people who don't really care about 'critical TV': the vast majority of consumers who have basic cable, are satisfied by basic cable, and don't pay attention to streaming services because the value proposition isn't attractive enough.
Put another way -- what if Netflix got into sports broadcasting?
That's exactly what I was thinking; to start, though, what about entering into the university sports broadcasting field?
If you broadcast every university sport, you'll get a large number of family, friends and fans of specific teams that are under-served with existing content. It's not worth the cost of creating a new channel for each, but it might be doable online.
Interestingly enough, ESPN has been getting into trouble for "hoarding" such content as they own so much of it in big contracts they can't air all of it, but it boxes out others from showing it.
AMC is perhaps most critically recognized for Breaking Bad and Mad Men, but they picked up those shows the same way anyone else can (including Netflix) -- by outbidding everyone else for them.
Netflix doesn't need help getting critically/publically lauded programming -- Orange is the New Black was a critical hit, and House of Cards was also well received. Their opportunities for growth lie in the people who don't really care about 'critical TV': the vast majority of consumers who have basic cable, are satisfied by basic cable, and don't pay attention to streaming services because the value proposition isn't attractive enough.
Put another way -- what if Netflix got into sports broadcasting?