I'm looking to develop an application on the Salesforce platform. Haven't decided whether to go the ISV or Force.com (PaaS) route.
Has anyone here developed on the Salesforce platform, or is looking into it? I'd love to learn about your experience and get your thoughts on developing there.
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There is a lot of resources out there for you to learn and they seem to be pretty open to how things work.
You'll need to keep in mind governing limits and batch processes as they need to protect the platform but it's a pretty easy to use platform and with over 120,000 clients using the system, if you go ISV you can gain access to all those potential customers.
I would check out a local user group to learn more: http://events.developerforce.com/dugs?title=page/Force.com_U...
Also sign up for a free developer account at developer.force.com