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It pressures destinations to move to HTTPS if they want referer info (although Google also shimmed in a redirect to protect privacy / analytics premium... I don't know if it's Bing or one of my add-ons that's leaving direct links.)


Not exactly. HTTPS to HTTPS sessions should provide referrer information, but not with Google.

See: https://yoast.com/web-https/

Google SERP links are different in Chrome especially. Hover the link and you see one address, but copy the link URL and you'll see a number of parameters in addition to just the site URL. AFAIK, GA Premium is $150k/year and the sales rep I spoke with didn't allude to any solution to not provided.

Don't get too comfortable if you're on the paid side, either. Adwords disabled exact match keywords a few months back. They now include 'similar' keywords, but that is just another black box similar to the QS system that they have always used to manipulate CPCs.


Do you have a source on GA Premium being a driver behind the secure search change? Everything I've seen says that is not available to GAP customers.




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